Paint the Moutains Pink logoOur mission is two-fold: First, Paint the Mountains Pink will spread the word about the importance of mammography and early detection, and help educate our community that mammograms truly save lives. Second, Paint the Mountains Pink will help provide mammograms to those in Sevier County who cannot afford them.

Did you know?

  • 1 in 8 women will be diagnosed with breast cancer in their lifetime.
  • Mammograms alone find 85-90% of breast cancers.
  • Mammography can detect cancer up to 2 years before it is detected with a self breast exam.
  • The American Cancer Society recommends baseline mammogram between the ages of 35 and 40. 
  • In any given year, only 50% of women aged 40 – 85 years old have a mammogram.

The two main reasons women don’t get their annual screening:

  • Uninsured/low-income
  • Uneducated as to the importance of early detection

20% of American women are uninsured and in Sevier County, 21% of women are uninsured (ranking 94 out of 95 counties in Tennessee). Of these, 67% needed medical care but did not receive it due to the cost involved. The cost of a mammogram & reading fee for someone without insurance is approximately $300. 

How to Help

Paint the Mountains Pink is a year-round initiative and involves many opportunities for awareness, education and fundraising. Look for updates from the Dr. Robert F Thomas Foundation during the year. 

  • Yard Sign – The real-estate type sign is weatherproof, and we hope you will display it with pride. The cost of the sign is $100.
  • Window Decal – The window decal is made to cling to any window and the cost is $20.
  • Make a donation online to the Dr. Robert F. Thomas Foundation and direct your gift to the Paint the Mountains Pink program.

Please contact the Dr. Robert F. Thomas Foundation if you would like to purchase a yard sign or a window decal. 


Additional Resources

Paint the Mountains Pink FAQ sheet.

FAQ sheet available in Spanish.